Resume

Anuraag Hota

Enterprise SaaS · AI Products · Platform Strategy · Category Building · 0→1 Product Leadership

Principal Product Manager with 10+ years building enterprise B2B SaaS across AI, Digital Employee Experience, Digital Adoption, HR Tech, Procurement and Enterprise Platforms. I join at inflection points and help turn emerging ideas into scalable enterprise platforms.

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0+
Years in enterprise SaaS
$0M ARR
Whatfix growth (from ~$2M)
0+
Enterprise customers on AI Governance in month 1
0%
Advisor dependency reduced at Sequoia
  1. Sep 2025 — Present

    Nexthink

    Principal Product Manager

    Digital Employee Experience Platform · 1300+ enterprise customers · $350M+ ARR.

    • Built one of Nexthink's fastest-adopted AI capabilities — AI Governance — redirecting employees from unsanctioned AI tools to approved assistants via contextual in-app guidance. Adopted by 30+ enterprise customers within one month of launch.
    • Validated product-market fit for App Experience 360 through discovery and pilots with 10 enterprise organizations, establishing a new buyer persona beyond EUC and IT.
    • Leading Hardware Refresh Intelligence — an AI-powered capability for endpoint lifecycle decisions.
    • Building an AI Agent on Nexthink Spark to automate hardware refresh planning via conversational workflows and enterprise telemetry.
  2. Dec 2024 — Aug 2025

    Sequoia Consulting Group

    Lead Product Manager

    0→1 Total Compensation & Benefits SaaS platform.

    • Defined the product vision and roadmap by prioritizing 20+ enterprise use cases across compensation planning and benefits administration.
    • Partnered with executive leadership to reduce advisor dependency by 40% and accelerate compensation planning decisions by 25% via product-led automation.
  3. May 2018 — Nov 2024

    Whatfix

    Associate Director, Product (PM → Senior PM → Lead PM → Associate Director)

    Digital Adoption Platform · 800+ enterprise customers · ~$80M ARR. Four promotions in six years.

    • Evolved Whatfix from a guided-walkthrough product into a broader Digital Adoption Platform, leading platform modernization and low-code product packaging through Whatfix Studio.
    • Created a new AI-powered product line by launching In-App Surveys — +25% content relevance, +10% feature adoption.
    • Improved a strategic differentiator's adoption by 30% via analytics, interviews and UX redesign — 10% higher enterprise sales conversion.
    • Delivered 10+ strategic platform capabilities contributing to a 5% increase in enterprise sales closure and 20% improvement in customer satisfaction.
    • Owned Training & Onboarding portfolio — NPS up, Customer Success tickets down 30%.
    • Led discovery with 30+ enterprise customers to redesign content authoring, resulting in one of the highest-rated authoring experiences in the category.
    • Built and mentored the Product Management organization — hiring and coaching PMs to independently lead strategic charters.
  4. May 2015 — Apr 2018

    EdgeVerve Systems

    Product Manager

    Cloud-hosted enterprise products across Procurement, Distribution Management and B2B Commerce.

    • Led commercial evaluation and market research to select the payment gateway partner — reduced implementation cost, accelerated go-live.
    • Owned Tail Spend Management — +20% procurement efficiency, -25% customer operating cost.
    • Shipped four major enterprise releases enabling expansion across three countries and onboarding of 100+ distributors.
Education
MBA, General Management
IIM Bangalore · 2013–2015
B.Tech, Electronics & Instrumentation
NIT Rourkela · 2008–2012